August's lingerie calendar kicked off with Curve NY, one of two major industry shows this season. This year, the event's coverage is split into two parts, with Curve first and Evolution following the next Friday. The reason? There were simply too many photographs to fit into a single post.
Hundreds of images were captured at Curve, with a notable focus on swimwear from intimate apparel brands. Beyond the expected fit expertise, the connection between beachwear and lingerie was especially strong this season.
Key trends from the show floor: color is leading the way, with blue, yellow, pinks, and shots of red. Brown is emerging as a new basic. Bold brights and jeweled accessories add glamour to swim pieces. Maison Close is now presented under the Scandale label. Sweat-inhibiting technology is appearing in sleepwear, which continues to blend with loungewear.
And, of course, lace was everywhere - lace, lace, and more lace. Add transparency, shine, stripes, and oversized florals, and you get a clear picture of where the market is heading. Nearly 100 photos from the event are available for viewing, inviting a closer look at what caught the eye this season.
Originally reported by LingerieBriefs