The Directory
Lingerie Brands
436 brands from 37 countries - from heritage French houses to modern disruptors.
436 brands

3 Suisses

6IXTY8IGHT
Affordable Hong Kong style
Budget

Abercrombie & Fitch
Absolutely Pom

Adina Reay

Adore Me
Lingerie for all
Budget

Aerie
#AerieREAL - no retouching
Budget

Affinitas Intimates
Canadian brand focused on expert bra fitting and inclusive sizing.
Mid-Range

Agaci Swimwear

Agent Provocateur
Provocative luxury since 1994
Luxury

Ale by Alessandra

All Fenix

American Eagle

Amore & Sorvete

Andres Sarda
Spanish haute couture lingerie
Luxury

Anita
Specialist lingerie since 1886
Mid-Range

Ann Summers
British high street lingerie and adult retail brand. Pioneer of the party plan model for lingerie sales.
Mid-Range

Anthropologie

Antinea

Araks
Designed to be lived in
Premium

Ardene

Aritzia
Canadian fashion retailer known for everyday luxury basics and elevated essentials. Founded in Vancouver in 1984, Aritzia offers a curated mix of in-house and exclusive brands spanning loungewear, intimates, and lifestyle apparel with a clean, modern West Coast aesthetic.

Arun Wear

ASOS

Aspiga

Aubade
Leçons de Séduction
Luxury

AVA
Polish lingerie brand specializing in full bust sizes and elegant design.
Mid-Range

Axami

Babyboo Fashion

Bali
Comfort that curves
Budget
Balni Paris

Barbara Paris
French lingerie pioneer since 1926
Premium

Baserange
Organic essentials from the South of France
Premium

BCBGeneration

Beach Bunny
Los Angeles-based luxury swimwear and lingerie brand founded by Angela Chittenden in 2005. Known for bold, body-confident designs featuring crystal embellishments, strappy details, and a glamorous poolside aesthetic favored by celebrities and Sports Illustrated models.
Beach City
Australian surf-inspired swimwear and resort wear brand offering vibrant, youthful designs. Focuses on affordable, trend-driven bikinis and one-pieces with bold prints and relaxed coastal styling for the modern beach lifestyle.
Beach Gal

BECCA by Rebecca Virtue

Befree
Bella Boom
Belles Lingerie

Berlei
Australian innovation since 1917
Mid-Range

Berlook
Contemporary lingerie and swimwear brand offering fashion-forward intimate apparel with European-inspired design sensibility. Known for combining trendy silhouettes with quality construction at an accessible price point, targeting young women who want style without compromise.

Bershka

Besame
Colombian lingerie brand known for Latin-inspired design and fit.
Mid-Range

Bestform

BHLDN
Bikini Lovers

Bikini Village
Canadian swimwear retailer founded in 1982 in Montreal, offering a curated selection of swimwear, resort wear, and beach accessories from top international brands. A destination for swimwear shopping with over 50 locations across Canada.

Billabong Swimwear

Billetdoux
Birdiebee

Bisovi

Blai Swim

Bloomingdales

Bluebella
Designed for confidence
Mid-Range

Blush Lingerie
Canadian intimate apparel brand offering contemporary lingerie with a focus on comfort, quality, and feminine design. Known for thoughtful construction and accessible luxury positioning in the North American market.
Bodique

Bomba Bambola

Bonds
Australia's favorite underwear
Budget

BonPrix

Boody
Bamboo-soft everyday wear
Budget

Boohoo
British online fashion retailer Boohoo, founded in 2006 in Manchester. Ultra-fast fashion targeting 16-30 year olds with affordable swimwear, lingerie, and bodycon styles. Known for aggressive pricing and massive product turnover.

Bordelle
Architectural lingerie from London
Luxury

Bout de Souffle
Breathless Parisian elegance
Premium

Boux Avenue

Bravissimo
Breal

Bronzini Lingerie

B. Swim

Bydee

Cacique by Lane Bryant
Plus-size intimates pioneer
Mid-Range

Calida
Swiss comfort since 1941
Premium

Calvin Klein Underwear
Iconic American minimalism
Mid-Range

Calzedonia
Italian hosiery empire
Budget

Cameamile

Carine Gilson
Haute couture lingerie from Brussels
Luxury

Caro Cuore

Casmir
Polish lingerie brand specializing in elegant sets and bodysuits.
Mid-Range
C&City

Chamela
Colombian lingerie and swimwear brand.
Mid-Range

Change

Chantall
Polish lingerie manufacturer.
Budget

Chantal Thomass
The Queen of French Lingerie
Luxury

Chantelle
Nearly 150 years of French craftsmanship
Premium
Charlott' Lingerie

Chichi Castelnango

Christine Le duc
Citrine Swim & Be Free

City Beach Australia
Leading Australian youth fashion and surf retailer founded in 1985. Offers a wide range of swimwear, streetwear, and action sports apparel for young men and women with a focus on surf culture and active coastal lifestyle.

Closer Couture
Luxury French lingerie brand specializing in haute couture intimate apparel. Combines traditional French lacemaking techniques with contemporary design to create exquisite, limited-edition pieces that blur the line between lingerie and art.

Clovia
India's smart lingerie brand
Budget

Coco de Mer
Luxury and sensuality intertwined
Luxury

Comexim
Polish precision for fuller figures
Mid-Range

Commando
Invisible comfort
Premium

Compania del Sol

Conte Elegant
Belarusian hosiery leader
Budget

Coquette
Canadian brand known for sexy lingerie with extended plus sizes. Over 40 years in the industry.
Mid-Range

Corin
Engineering for real women
Mid-Range

Cosabella
Italian-made, Miami-born
Mid-Range

Cotton On
Australian global fashion retailer founded in 1991 in Geelong, Victoria. One of the largest retailers in the Southern Hemisphere, offering affordable everyday basics including loungewear, intimates, and sleepwear with a casual, youthful Australian sensibility.

Curvy Kate
Made for curves
Mid-Range

CUUP
The new standard in intimates
Premium

Danielle Guizio

Darjeeling

DeCoro
Boutique lingerie brand creating refined intimate apparel with attention to artisanal detail. Focuses on small-batch production using premium fabrics, delicate embroidery, and thoughtful construction for women who appreciate understated luxury.

Défilé
Parisian-inspired Russian lingerie
Mid-Range

Depop
Global fashion marketplace and resale platform founded in 2011 in London. Originally a social shopping app, Depop became a Gen Z destination for vintage and second-hand fashion including unique and rare lingerie finds, thrift culture, and sustainable fashion.

Devi Swim

Dillard's

Dimanche Lingerie
Russian luxury lingerie
Premium

Dissh

DKNY Shapewear & Intimates

Doll Swimwear

Dominique Lingerie

Dora Larsen
Color-blocked modern luxury
Premium

Dreamgirl
American fantasy and sexy lingerie brand. Known for bold designs and costume lingerie.
Budget

DSquared2

Du Loren
Brazilian lingerie classic
Budget
Eau d'île | St Barth

Eberjey
Effortlessly beautiful
Mid-Range

EBY
Seamless and empowering
Mid-Range

Ego
British online fast-fashion retailer targeting young women with trend-driven, ultra-affordable fashion including swimwear, lingerie, and bodysuits. Known for influencer collaborations, rapid trend turnover, and accessible pricing.
Elle Swimwear
Ellipse

Elomi
Full-figure lingerie that fits
Mid-Range

Else Lingerie
Luxury from Istanbul
Premium

Emilie Musee
Avant-garde lingerie brand pushing boundaries with editorial, fashion-forward designs. Known for bold strappy constructions, sheer mesh fabrics, and bondage-inspired details that transform intimate apparel into wearable art with a dark, sophisticated boudoir aesthetic.

Empreinte
French engineering for fuller figures
Premium
Envii

Eres
Where swimwear meets lingerie
Luxury

Etam
Ethereal Woman

Ewa Michalak
Polish bra engineering for every size
Mid-Range
Exotica by Silvia Superstar

Exquisite Form
Full-figure specialist since 1942
Budget

Fantasie
British lingerie brand part of the Wacoal Europe family, specializing in D-K cup bras with superior fit engineering. Founded with a focus on supporting fuller busts without sacrificing style, offering elegant designs in lace and embroidery with exceptional comfort.

Fashion Nova

Fayreform
Australian heritage since 1926
Mid-Range

Felina
German lingerie heritage
Mid-Range

Femilet

Femina Israel

Figleaves

Fleur du Mal
Modern sensuality from New York
Luxury

Florange
Accessible French-inspired lingerie
Budget

Flora Nikrooz
Bridal nightwear specialist
Premium

Forever 21

For Love & Lemons
Romantic and rebellious
Premium

Formfit Rogers
Golden age foundations
Budget

Francoise Saget

Frankies Bikinis
California beach culture
Mid-Range

Frederick's of Hollywood
Where the push-up bra was born
Mid-Range

Free People
American bohemian lifestyle brand and subsidiary of Urban Outfitters Inc., founded in 1970 in Philadelphia. Known for free-spirited intimates, bralettes, and bodysuits with romantic lace, embroidery, and a vintage-inspired aesthetic that celebrates individuality and feminine freedom.

Freya
Fashion-forward for bigger cups
Mid-Range

Gerard Pasquier
French fashion house offering sophisticated ready-to-wear and intimate apparel with Parisian elegance. Known for refined tailoring, quality fabrics, and a timeless French aesthetic that bridges classic and contemporary feminine style.

Girlfriend Collective
Made from recycled materials
Mid-Range
Girls In Paris

Glassons
New Zealand fast-fashion retailer founded in 1966, popular across Australasia. Offers trend-driven clothing, swimwear, and intimates at affordable prices with a youthful, feminine aesthetic targeting young women who want runway-inspired looks.

God Saves Queen

Good American

Gooseberry
American luxury swimwear and resort wear brand Gooseberry Intimates, founded in Bali. Known for delicate, feminine bikinis with romantic details like ruffles, lace trims, and soft colors. Cult following on social media for honeymoon and vacation swimwear.

Gorsenia
Polish lingerie value
Budget

Gorteks

Gossard
Over a century of shaping
Mid-Range

Guess Lingerie

Gym King

Hanes
Everyday comfort for everyone
Budget

Hanky Panky
Made in the USA since 1977
Mid-Range

Hanro
Swiss luxury since 1884
Luxury

Hard Swimwear

Harper Wilde
The easy bra brand
Mid-Range
Hello Molly

H&M
Swedish multinational fast-fashion retailer founded in 1947, the second-largest clothing retailer globally. H&M's lingerie line offers affordable, trend-conscious intimate apparel from everyday basics to fashion-forward pieces, with growing focus on sustainability through their Conscious Collection.

Honey Birdette

Honeylove
Shapewear reimagined
Mid-Range

Hope Lingerie
Brazil's most loved lingerie
Mid-Range

House of CB
House of Silk

Huit
Modern French essentials
Mid-Range

Hunkemoller
Dutch lingerie retailer founded in 1886, one of Europe's largest lingerie chains with 900+ stores across 25 countries. Known for accessible, fashion-forward lingerie and swimwear with playful designs, offering everything from everyday basics to luxurious special-occasion pieces.

Hunza G
One-size-fits-all crinkle
Premium

I.AM.GIA

I.D. Sarrieri
Greek luxury with French lace
Luxury

Inamorata Woman

Incanto
Italian style, Russian soul
Mid-Range

Indah

In The Style

Intimissimi
Italian lingerie for everyone
Mid-Range

I Saw It First
British fast-fashion retailer I Saw It First, founded in 2017 in Manchester. Ultra-affordable trend-driven fashion including swimwear and lingerie, targeting Gen Z with influencer-driven marketing and rapid product cycles.
Ishine 365

Jade Swim
Clean lines, bold confidence
Premium

J.Crew

JD Sports
British sports fashion retailer founded in 1981 in Manchester. While primarily known for athletic wear, JD Sports stocks activewear-inspired intimates, sports bras, and performance underwear from top brands, bridging the gap between sportswear and everyday intimates.

JD Williams

Jessica Simpson Lingerie & Sleepwear
Jezebel
Affordable glamour
Budget

Jockey
Supporting people since 1876
Budget

JoJa

Josie Natori
Modern essentials by Natori
Mid-Range

Journelle
The lingerie destination
Premium

JulieMay
Pure organic lingerie
Mid-Range
Kaohs
Kapri

KENT
Clean underwear for a clean planet
Mid-Range

Kiabi
French fashion retail chain Kiabi, founded in 1978. One of France's largest family fashion retailers with 500+ stores, offering affordable everyday lingerie and intimates for the whole family.

Kiki de Montparnasse
Named after the Parisian muse
Luxury

Kinga
Polish craftsmanship
Mid-Range

Kiss'N'Thrill

Kitteny

Knix
Made to move
Mid-Range
Krewe du Q

Kulani Kinis
Hawaiian-inspired swimwear brand known for vibrant tropical prints, reversible designs, and sustainable practices. Creates vacation-ready bikinis and one-pieces that celebrate island lifestyle and ocean conservation.

La Blanca
Lady's Showroom

La Hana Swim
LaLaLeo Swim

La Perla
Italian luxury since 1954
Luxury

Largo Drive

Lauma Lingerie
Baltic lingerie tradition since 1966
Mid-Range
Lauren Mellor

Lavarice
Emerging luxury lingerie brand crafting sensual, contemporary intimate apparel. Focuses on premium materials, innovative silhouettes, and confident feminine styling that celebrates the art of seduction with modern sophistication.

la Vie en Rose
Canadian lingerie and swimwear retailer La Vie en Rose, founded in 1985 in Montreal. Operates 270+ stores across Canada offering affordable, trend-conscious intimate apparel, sleepwear, and swimwear.

La Vora Lingrie

Leg Avenue
Los Angeles-based brand known for hosiery, bodystockings, costumes, and fantasy lingerie.
Budget

Leilieve
Italian everyday elegance
Mid-Range

Lejaby
Lyon-based French lace specialist
Premium

Leonisa
Colombian shapewear expertise
Mid-Range

Lepel
British lingerie brand with over 50 years of heritage, part of the Inspire Brands group. Specializes in fashion-forward lingerie and swimwear for young women, known for trend-driven designs with bold colors, prints, and contemporary styling at accessible prices.
L.E The Label

Lilly Pulitzer

LilUnderwear

Lily of France
Classic American lingerie
Budget

Lips + Honey

Lisca
Slovenian craftsmanship
Mid-Range

Lise Charmel
Born in the cradle of luxury
Luxury

Littlewoods

Lively
Leisurée for real life
Mid-Range

Livy
Parisian atelier of desire
Luxury

Lonely
Celebrating real bodies
Premium

Lounge
British direct-to-consumer lingerie brand Lounge Underwear, founded in 2015. Known for inclusive sizing, comfortable everyday sets, and strong social media presence. Disrupted the UK lingerie market with affordable luxury positioning and body-positive messaging.

Lou Paris
Lyon heritage since 1946
Premium
Louren
Contemporary intimate apparel brand offering modern, refined lingerie with clean design lines. Focuses on everyday luxury through thoughtful construction, quality fabrics, and a pared-back aesthetic that prioritizes both comfort and elegance.

Love, Bonito Intimates
Southeast Asian style
Mid-Range

Lovers and Friends Swimwear

LoveShackFancy

L*Space by Monica Wise

Luli Fama

Lulus
American online fashion retailer founded in 1996 in Chico, California. Popular destination for occasion wear, bridal lingerie, and romantic intimates with a trend-forward approach. Known for affordable luxury styling, influencer collaborations, and a curated selection of feminine designs.

Luna Swimwear
LupoLine Lingerie
Luxam Lingerie

Macy's Lingerie
Mademoiselle Lingerie

Maidenform
I dreamed I went shopping in my Maidenform bra
Budget

Maison Cadolle
The world's oldest lingerie house
Luxury

Maison Close
Lingerie as art and provocation
Luxury

Mango

Mara Hoffman
Sustainable resort fashion
Premium

Marcela Koury

Marie Jo
Belgian elegance and precision
Premium

Marjolaine
Handcrafted silk from Lyon
Luxury

Marks and Spencer Lingerie

MAT lingerie

Matteau
Australian minimalism meets the ocean
Premium

M&Co

Merci Lingerie
French-inspired lingerie brand creating delicate, romantic intimate apparel. Combines Parisian design sensibility with accessible pricing, offering lace bralettes, embroidered sets, and silk-touch pieces that capture the essence of effortless French femininity.
Meshki

Mesh 'n' Flesh

Mey
German quality basics
Premium
Mikoh

Milavitsa
Over a century of Eastern European craftsmanship
Mid-Range

Missguided
British fashion brand Missguided, founded in 2009 in Manchester. Known for affordable, body-positive fashion including bold lingerie, swimwear, and bodycon styles targeting confident young women.

MissPap

Missus

Moda Minx
British swimwear and lingerie brand founded in 2016, known for bold, body-positive designs that make a statement. Specializes in daring cuts, vibrant prints, and glamorous embellishments targeting confident women who embrace bold fashion choices.

Moliera 2

Monday Swimwear
For every Monday at the beach
Mid-Range
Moongirl Lingerie

Murci

Myla
British luxury intimates
Luxury

Naja
Fair trade intimates
Mid-Range

NA-KD

Nasty Gal

Natori
East meets West in luxury intimates
Premium

Negative Underwear
Less is more
Mid-Range

Neiwai
Inside and outside, comfort and beauty
Mid-Range

New Yorker
German fashion retailer founded in 1971, operating over 1,100 stores across Europe. Offers affordable youth-oriented fashion including intimates, loungewear, and basics with a trend-conscious urban aesthetic targeting young shoppers.

Nic del Mar
No Bad Addiction Swim
Nolla

Noo Paris
Numana Bikinis

Oh La La Cheri

Oh Polly
Old School Swim

Olga
Named after its founder
Budget

Omo Norma Kamali

One Empire Sleep
Luxury sleepwear and loungewear brand creating premium nightwear that elevates bedtime dressing. Specializes in silk, satin, and modal sleep sets, robes, and camisoles designed for women who believe luxury should extend to every hour of the day.

Only Hearts
Heart-centered intimates since 1978
Mid-Range

Organic Basics
Sustainability is sexy
Mid-Range

Orkide

Otto

OW Intimates

Oye Swimwear

Oysho
Inditex's intimate apparel brand
Budget

PacSun
Hawaiian surf and swim brand PacSun (Pacific Sunwear), founded in 1980. Curates California-inspired swimwear, intimates, and lifestyle apparel targeting teen and young adult consumers with a laid-back West Coast aesthetic.

Pact
Organic cotton for all
Budget
Palmetta

Palm Swimwear

Panache
Expert fit for every size
Mid-Range

Parade
Underwear for the modern world
Budget

Passionata
Playful French lingerie
Mid-Range

Peach John
Cute meets sexy, Tokyo style
Mid-Range

Penti Lingerie

Pepper
Made for small cups
Mid-Range

Phase Eight
British womenswear brand known for elegant occasion wear, bridal, and sophisticated lifestyle fashion. Offers refined lingerie and loungewear alongside their signature dress collections with a focus on timeless British elegance.

Pierre Cardin
Legendary French fashion house founded by Pierre Cardin in 1950, known for avant-garde futuristic designs. The brand licenses intimate apparel and underwear across global markets, bringing the Cardin name to accessible everyday fashion.

Planet Blue

Playtex
Support you can feel
Budget
Plumeria Swimwear

PrettyLittleThing
British online fast-fashion giant targeting Gen Z women with ultra-affordable, trend-driven clothing, swimwear, and lingerie. Known for celebrity collaborations, influencer marketing, and rapid-fire micro-trend collections at accessible prices.

PrimaDonna
Expert fit for every cup size
Premium

Princesse tam.tam
Parisian joie de vivre
Mid-Range

Princess Polly

Proclaim
Inclusive and sustainable
Mid-Range

Promise
Spanish lingerie brand with decades of heritage in the Iberian market. Known for comfortable, well-constructed everyday lingerie that combines Mediterranean warmth with practical design, offering reliable basics and fashion pieces for the modern Spanish woman.

PSD Underwear

Pull-In

Rat Boi
Independent streetwear-influenced brand blending urban culture with intimate apparel. Known for irreverent, gender-fluid designs that challenge traditional lingerie conventions with bold graphics, unexpected fabrics, and a rebellious DIY aesthetic.

Reischmann Fashion
Resa

Revel Rey
RH Swimwear

Rip Curl

RougeGorge
French lingerie retailer with over 250 boutiques across France and Belgium. Offers a wide range of affordable, well-fitting lingerie, swimwear, and loungewear with a friendly, approachable French aesthetic. Known for inclusive sizing and expert fitting services.

Rudershop

Running Bare

RVCA

Saeta Paris
Parisian luxury lingerie brand creating refined, contemporary intimate apparel with haute couture influences. Each piece showcases meticulous French craftsmanship, premium European laces, and sophisticated silhouettes for the discerning modern woman.

Salty Mermaid

Sam Friday
San Lorenzo
Miami-based luxury swimwear brand known for innovative reversible designs and fashion-forward cuts. Created for the jet-set lifestyle, San Lorenzo combines Brazilian-inspired silhouettes with American craftsmanship for swimwear that transitions seamlessly from beach to nightlife.

Sanori Swim
Contemporary swimwear brand offering modern, flattering designs with attention to fit and quality. Creates versatile swim collections that balance trend-awareness with timeless appeal, focusing on luxurious fabrics and thoughtful construction.

Sans Complexe
French lingerie brand founded in 1968, pioneering inclusive sizing in the European market. Specializes in D+ cup lingerie and swimwear with a focus on comfort, support, and style for curvy women. Known for the philosophy that beautiful lingerie should be available in every size.
Satami

Saude Istanbul

Sauvage Swimwear

Savage X Fenty
Lingerie for every body
Mid-Range

Scampi Swimwear

Sculptresse
Beautiful lingerie for fuller figures
Mid-Range

Seafolly

Sea Level
Premium Australian swimwear brand crafted on the Gold Coast, known for sophisticated resort-ready designs. Specializes in supportive swimwear for cup sizes B-DD with hidden underwire and shaping technology, proving that supportive swim can be as stylish as it is functional.
Selmark Lingerie

Shein
Chinese fast-fashion e-commerce giant, one of the world's largest online fashion retailers. Offers an enormous range of ultra-affordable lingerie, swimwear, and intimates with rapid trend turnover, targeting Gen Z consumers with social media-driven designs and micro-trend responsiveness.
She Made Me
Shondel

Shopbop

Shop Sky

Shoshanna

Simone Pérèle
Embracing natural beauty since 1948
Premium

Skatie
Contemporary fashion brand offering modern feminine designs across ready-to-wear, swimwear, and intimate apparel. Known for youthful, trend-conscious collections that blend casual cool with refined femininity at an accessible price point.

Skims
Solutions for every body
Mid-Range
Skinny Dippers

Sloggi
Feel comfortable, feel free
Budget
Snorkelbear Swim

Solid & Striped
The classic reimagined
Premium

Solkissed

Soma Intimates

Spanx
The brand that started a revolution
Mid-Range

Splits59
American leisurewear brand Splits59 specializing in high-performance activewear and athleisure. Creates premium sports bras, leggings, and active intimates blending Los Angeles lifestyle with technical fabrics.
S-shaped
Static Swimwear
Steffy Lingerie

Stella McCartney Lingerie
Sustainable luxury from McCartney
Luxury

Stripe & Stare
So soft, you'll forget you're wearing them
Mid-Range
Stunner Boutique
Suboo

Subset
Underwear that does good
Mid-Range

Sueur Swim
Summer Daze Boutique

Sunkissed Lifestyles

Sunsets

SurfStitch

Suwen
Turkish intimate apparel brand Suwen offering comfortable, well-designed lingerie and loungewear for the Turkish and Middle Eastern market. Known for modest yet stylish intimate apparel with quality construction.
SuzieQ Swimwear
Boutique swimwear brand creating distinctive beach-to-bar designs. Specializes in eye-catching prints, flattering cuts, and vacation-ready pieces that stand out by the pool or on the shore with playful confidence and resort glamour.
Sweet Lady

SwimSystems

Swimwear World

Sydney Lane
Australian-inspired intimate apparel brand combining laid-back coastal sensibility with feminine sophistication. Offers modern lingerie and loungewear designs that reflect the easy elegance of Australian lifestyle with quality fabrics and thoughtful details.

Tchibo

Tesco Lingerie

Tezenis
Young Italian basics
Budget

ThirdLove
Every body fits
Mid-Range

Thunderpants
Made ethically in New Zealand
Mid-Range

Tiger Mist

Tommy Hilfiger

Tori Praver Swimwear

Torrid
Fashion for sizes 10-30
Mid-Range

Trendyol Milla
Premium line from Trendyol, Turkey's largest e-commerce platform. Trendyol Milla offers elevated fashion including swimwear and intimate apparel with Mediterranean-inspired design, combining Turkish textile craftsmanship with contemporary European trends.

Triumph International
German engineering meets lingerie
Mid-Range

True Body
Wire-free revolution
Mid-Range

True & Co
Try before you buy
Mid-Range

Ubras
China's wire-free revolution
Budget

Uhlala by LL

Ultimo

Undiz
French intimates brand from the Etam Group, founded in 2007 as a playful, youth-oriented alternative. Known for fun, colorful underwear and loungewear with pop culture collaborations, bold prints, and affordable prices. Undiz reinvents everyday basics with humor and energy.

Urban Outfitters
American lifestyle retailer founded in 1970 in Philadelphia, part of URBN group alongside Free People and Anthropologie. Curates an eclectic mix of vintage-inspired intimates, bohemian bralettes, and lifestyle loungewear targeting millennials and Gen Z with an indie, counterculture aesthetic.

Valisère
A century of Brazilian elegance
Mid-Range

Vanity Fair
Timeless American intimate apparel
Budget

Venus
Verse
Veter Shop

Victoria's Secret
The world's most famous lingerie brand
Mid-Range

Vincija Swim

Vivienne Lingerie
Modern Russian intimates
Mid-Range
Volans

Wacoal
Japanese precision since 1949
Mid-Range

Warner's
The company that bought the bra patent
Budget
Wild Orchid

Windsor Store
With Love Lilly

Wolford
Austrian precision since 1950
Luxury

Women'secret
Spanish intimates worldwide
Budget

Wonderbra
Hello Boys
Mid-Range

Yamamay
Italian everyday luxury
Mid-Range

Yandy

Yasmine Eslami
Minimalist Parisian luxury
Luxury

Y.O.U Underwear
Buy one, give one
Budget

Ysabel Mora
Spanish hosiery and intimate apparel brand with over 50 years of expertise, based in Valencia. Specializes in high-quality hosiery, shapewear, and everyday lingerie combining Mediterranean comfort with innovative textile technology. A household name in Spanish intimate apparel.

Yse Lingerie
Parisian lingerie brand founded in 2012, celebrated for natural, unpadded lingerie that embraces the beauty of small busts. YSE (meaning "dare" in French) creates delicate, wire-free pieces in French lace and organic cotton, championing comfort and body acceptance with a minimalist Parisian aesthetic.

Zalando
German multi-channel fashion retailer founded in 2008, Europe's largest online fashion platform. Offers a curated selection of lingerie, swimwear, and intimates from hundreds of brands, serving as a one-stop destination for European fashion shoppers.

Zalora

Zimmerli
Swiss fine underwear since 1871
Luxury

Zimmermann
Australian luxury resort wear
Luxury

Zivame
Revolutionizing intimate shopping in India
Budget
