Los Angeles-based designer Myles Price is doubling down on his commitment to local production as his namesake label gains momentum. Working exclusively with nearby mills and manufacturers, Price is expanding his core collection while readying a fresh capsule line for fall. The approach reflects a growing preference among emerging designers to keep supply chains tight and quality control close at hand.
Price's strategy isn't just about convenience - it's a deliberate nod to the city's rich garment district history. By sourcing fabrics from Southern California suppliers and cutting patterns in downtown L.A., he ensures each piece carries a trace of the region's textile heritage. His new fall capsule, still under wraps, is expected to feature updated silhouettes that blend everyday wearability with subtle, refined details. Early sketches suggest a focus on neutral tones and soft tailoring, a signature of his evolving aesthetic.
The expansion comes at a time when shoppers increasingly value transparency and origin stories. Price sees his local-first model as a way to build trust with customers who want to know exactly where their clothes come from. "It's about creating something that feels grounded," he says. With the fall capsule set to drop later this season, all eyes are on how this homegrown approach will translate into a broader, lasting brand identity.
Originally reported by WWD