lingerieJune 24, 2026WWD

The Delicate Balance of Lingerie and Water: Unpacking the Industry's Hidden Impact

As the world grapples with the challenges of sustainability, the fashion industry is being forced to confront its own environmental footprint. A recent booklet published by Fashion Revolution Japan, 'Fashion and Water', sheds light on the complex relationship between fashion and...

As the world grapples with the challenges of sustainability, the fashion industry is being forced to confront its own environmental footprint. A recent booklet published by Fashion Revolution Japan, 'Fashion and Water', sheds light on the complex relationship between fashion and water conservation. In an interview with Krishna Manda from Lenzing, a company with a rich history dating back to 1938, the discussion highlights the need for responsible water management in the production of textiles. Lenzing, known for its high-quality fibers, has been a pioneer in the development of sustainable manufacturing processes. The booklet serves as a timely reminder of the importance of considering the environmental impact of our clothing choices, from the delicate lace of a La Perla bodysuit to the soft cotton of a Hanes bra. As we navigate the intricacies of sustainable fashion, it is essential to recognize the historical context of the industry's water usage and the innovative solutions being implemented by companies like Lenzing. By exploring the intersection of fashion and water, we can work towards a more environmentally conscious approach to lingerie production, one that prioritizes both style and sustainability.

Originally reported by WWD

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