The Lingerie Chronicle
Industry News & Insights
The latest from the world of intimate fashion — trends, business, culture, and innovation.
Audit Illusions: The Persistent Gap Between Lingerie's Ethical Claims and Workplace Realities
A new Dutch investigation into corporate ‘social washing’—where brands use audits to project an ethical image that may not reflect factory conditions—resonates deeply with lingerie’s complex history. For decades, the intimate apparel industry has grappled with the distance…
Source: WWD
The Summer Slumber Shift: A Historical Perspective on Sleepwear
As temperatures climb, the nightly ritual of choosing what to wear to bed becomes a question of comfort and climate. This modern dilemma connects us to a long history of adapting intimate apparel for thermal regulation. For centuries, sleepwear has been engineered for…
Source: Clovia Blog
The Gift of Slumber: How Modern Sleepwear Echoes a Century of Intimate Apparel
Selecting sleepwear as a gift is a tradition steeped in intimacy, one that connects us to a long history of personal adornment. The current market's emphasis on cozy sets and nostalgic prints is not merely a trend, but a continuation of the lingerie industry's evolution from…
Source: Clovia Blog
Santoni's New Bespoke Ethos Echoes Lingerie's Made-to-Measure Heritage
Santoni, the Italian luxury shoemaker, has launched a comprehensive personalization program, 'One of One.' This initiative, which offers tiered services from full bespoke to in-store embellishment, explicitly centers on dialogue, craftsmanship, and the client's creative voice.…
Source: WWD
Archival Fashion Emerges from the Vault: A New Platform Redefines Access
A new venture, Isle of Monday, is transforming how we engage with fashion history by making archival and designer vintage pieces available for rent. This move echoes a longer narrative of lingerie's own journey from private necessity to public artistry. Just as foundations by…
Source: WWD
Threads of Change: New Editorial Leadership at Sourcing Journal Weaves a Deeper Narrative
The appointment of Kate Nishimura and Angela Velasquez to co-lead Sourcing Journal’s editorial strategy signals a renewed focus on the material foundations of fashion. For our museum, this shift in trade journalism underscores a perennial truth: the journey from fiber to form is…
Source: WWD
Calvin Klein's '90s Revival: How PVH's Strategy Echoes Lingerie's Cyclical Nature
PVH Corp.'s recent earnings report, which surpassed expectations, reveals more than financial health; it underscores a deliberate return to foundational brand DNA. This strategic pivot, led by CEO Stefan Larsson, mirrors a recurring theme in lingerie history: the power of…
Source: WWD
From Boudoir to Aisle: The 'Ugly' Shoe's Matrimonial Debut
The so-called 'ugly' shoe trend, a celebration of comfort and personal expression, has formally arrived at the altar. A recent bridal collaboration between Birkenstock and designer Danielle Frankel ignited debate, challenging traditional notions of wedding footwear. This pivot…
Source: WWD
Silk and Solidarity: Fashion's Philanthropy Echoes Lingerie's Benevolent History
Children’s Hospital Los Angeles has again marshaled the fashion world for its Make March Matter campaign, a philanthropic effort that recalls the long, often overlooked history of intimate apparel brands supporting charitable causes. Since 2016, the initiative has generated over…
Source: WWD
From Schiaparelli to Stella McCartney: The Fashion Legacy of 'Prada' Returns
As Anne Hathaway steps back into Andy Sachs’ world for the press tour of 'The Devil Wears Prada 2,' her wardrobe choices offer more than mere style notes; they are a study in lingerie-adjacent power dressing. Her appearance in Mexico City, featuring thigh-high boots with a…
Source: WWD
Saudi Style's New Chapter: Where Equestrian Elegance Meets Intimate Apparel's Past
At the King Abdulaziz Racecourse in Riyadh, the world's richest horse race is also a showcase for a profound shift in Saudi design. Here, heritage is not a costume but a contemporary language. This movement, visible at events like the Saudi Cup, resonates with a deeper history…
Source: WWD
Ilana Glazer's New York State of Mind: A Campaign Echoes Lingerie's Urban Romance
Ilana Glazer returns as the face of Stuart Weitzman for its Spring 2026 ‘Concrete Paradise’ campaign, a series of vignettes set against a quintessential New York backdrop. The imagery, shot by Ned Rogers and styled by Gabriella Karefa-Johnson, follows Glazer through city…
Source: WWD
Nordstrom's Shoe Salon Echoes a Lingerie Department's Curatorial Eye
Nordstrom’s latest ‘Make Room for Shoes’ campaign, featuring Rothy’s, operates on a principle familiar to any lingerie historian: dedicated space transforms perception. The department store, marking 125 years, has long understood that isolating a category for focused…
Source: WWD
From Desert Stage to Foundation Garment: The Unseen Support of Festival Fashion
As the Coachella Valley prepares for its 2026 editions, the fashion discourse orbits a practical dilemma: footwear for the dust and distance. This annual sartorial puzzle, however, echoes a foundational principle of intimate apparel—the critical marriage of form and function.…
Source: WWD
The ANDAM Jury's New Composition: A Reflection of Fashion's Shifting Foundations
PARIS — The announcement of this year's ANDAM Fashion Prize jury, led by Alexandre Mattiussi, assembles a panel of designers, executives, and cultural figures. This deliberate curation mirrors a broader industry evolution, one where the dialogue between creative vision and…
Source: WWD

Beyond the Seam: How Modern Silhouettes Echo a Century of Lingerie Design
The quest for a perfectly smooth silhouette under clothing is not a modern preoccupation. It is a narrative woven directly into the history of lingerie itself. Today’s popular ‘boutique’ tops, praised for their ability to skim and flatter, are the direct descendants of…
Source: US Magazine
From Corsets to Coven: The Lingerie of 'Forbidden Fruits'
In her new comedy horror film 'Forbidden Fruits,' director Meredith Alloway builds a world where mall boutiques become modern-day covens. The wardrobe, she notes, had to be 'witchy in nature,' a directive that led her directly to the ethereal designs of Rodarte. This choice…
Source: WWD
Sunscreen's Nostalgic Turn Echoes Lingerie's Playful Past
Investment firm VMG Partners has added the sunscreen label Vacation to its portfolio, a move that underscores a broader shift toward experiential branding in beauty. While the financial details remain private, the brand's reported net sales of $60 to $75 million in 2025 signal…
Source: WWD
Simone Ashley's Birthday Boots: A Modern Chapter in Leather's Long History
Simone Ashley’s recent birthday celebration in SoHo offered more than a glimpse of a star’s evening out; it presented a concise study in the enduring power of leather and silhouette. The 'Bridgerton' actress chose Paris Texas's Jane buckle boots, a knee-high style in black napa…
Source: WWD
Belgian Design's Enduring Thread: From Avant-Garde to Intimate Apparel
A recent exhibition celebrating the Antwerp Six at MoMu has refocused attention on Belgium's profound and lasting influence on global fashion. This influence, characterized by intellectual rigor and wearable artistry, extends deeply into the history of lingerie. The Belgian…
Source: WWD
Olivela's New President Weaves Jewelry Strategy with Threads of Commerce and Conscience
The appointment of Amanda Willinger as President and Chief Operating Officer at luxury platform Olivela signals a strategic pivot toward fine jewelry, a category with deep, often unspoken, ties to the foundations of intimate apparel. Willinger, formerly of Lagos and David…
Source: WWD
From Underwear to Underwater: Tommy John Enters the Swimwear Fray
Tommy John, a brand built on rethinking the foundations of a wardrobe, is now applying its philosophy to the water’s edge. The company, which began in 2008 with Tom Patterson and Erin Fujimoto’s mission to perfect the men’s undershirt, has announced its debut collection of men’s…
Source: WWD
Bonjout's Second Act: A French Pharmacy Philosophy Echoes Lingerie's Core Principles
Three years after her debut, French pharmacist Natacha Bonjout unveils a second skincare product, the La Cream Skin Longevity Crème. This disciplined, ‘less is more’ approach to brand-building mirrors a foundational principle in lingerie design: the power of a singular,…
Source: WWD
Chanel's Shanghai Exhibition Weaves a New Thread in the Tapestry of Craft
Chanel is transporting the heart of its Parisian ateliers to Shanghai this autumn. 'La Galerie du 19M,' the cultural program of its artisan hub, will occupy the Museum of Art Pudong from September 25 to November 15. The exhibition promises an immersive dialogue between French…
Source: WWD
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