The Lingerie Chronicle

Industry News & Insights

The latest from the world of intimate fashion — trends, business, culture, and innovation.

The Lingerie Chronicle
lingerieJune 26, 2026

Saks Emerges Renewed: A Lesson in Resilience from the Corsetry of Corporate Restructuring

As the retail world witnesses the transformation of Saks Global into Exemplar Luxury Group, it echoes the storied history of lingerie brands that have endured through innovation and adaptation. The likes of Victoria's Secret, which has its roots in the 1970s as a response to the…

Source: WWD

The Lingerie Chronicle
lingerieJune 26, 2026

Mihara Yasuhiro's Summer of Ease: A Lingerie-Inspired Approach to Effortless Chic

As the world of fashion grapples with the concept of effortless style, Japanese designer Mihara Yasuhiro's Spring 2027 collection offers a refreshing take on the idea. With a nod to the languid days of summer, Yasuhiro's designs evoke the comfort and freedom of lingerie,…

Source: WWD

The Lingerie Chronicle
lingerieJune 26, 2026

The Delicate Balance: Garment Factory Closures in Bangladesh and the Evolution of Lingerie Production

As the world watches the garment industry navigate the challenges of technological advancements and economic shifts, The Lingerie Museum notes the historical parallels between the current struggles in Bangladesh and the transformations that have shaped the lingerie industry. The…

Source: WWD

The Lingerie Chronicle
lingerieJune 26, 2026

Lazoschmidl's Spring 2027 Collection: A Nuanced Exploration of Masculine Sensuality

The latest men's spring collection from Lazoschmidl, the brainchild of designers Josef Lazo and Andreas Schmidl, presents a fascinating study in contrasts. By embracing a softer, more relaxed aesthetic, the duo invites us to reconsider traditional notions of masculinity. This…

Source: WWD

The Lingerie Chronicle
lingerieJune 26, 2026

Ernest W. Baker's Spring 2027 Collection: A Nuanced Blend of Elegance and Whimsy

As the fashion world continues to evolve, it's intriguing to note how contemporary designers are drawing inspiration from the past to inform their present creations. The Spring 2027 collection from Ernest W. Baker, the brainchild of Reid Baker and Inês Amorim, is a prime example…

Source: WWD

The Lingerie Chronicle
lingerieJune 26, 2026

Effortless Elegance: Willy Chavarria's Spring 2027 Collection Channels Timeless Lingerie Inspiration

As the world grapples with the challenges of modern life, fashion designer Willy Chavarria's Spring 2027 collection offers a breath of fresh air, echoing the effortless elegance of historic lingerie designs. Chavarria's use of light textures and joyful colors in his latest…

Source: WWD

The Lingerie Chronicle
lingerieJune 26, 2026

Sustainability Claims Under Scrutiny: A Look at the History of Eco-Friendly Fashion

The world of fashion has long been associated with luxury and beauty, but in recent years, there has been a growing emphasis on sustainability. Brands like Adidas, Calvin Klein, and Uniqlo have been at the forefront of this movement, touting their use of recycled and organic…

Source: WWD

The Lingerie Chronicle
lingerieJune 26, 2026

Kylie Jenner Lends Her Voice to Meta's Latest AI Glasses, A Fusion of Style and Technology

In a move that blends fashion and innovation, Meta has unveiled its new line of AI glasses, featuring a signature pair designed by none other than Kylie Jenner. The Meta Starfire Glasses, Kylie Edition, boast a sleek oval shape reminiscent of the stylish frames often worn by…

Source: WWD

The Lingerie Chronicle
lingerieJune 26, 2026

Heat Waves and Haute Couture: A Lesson in Layering from Paris

As a heat wave sweeps through Paris, attendees at the city's fashion shows are finding creative ways to stay cool while still making a stylish statement. This challenge is not new, however, as women have been navigating the complexities of warm weather and fashionable…

Source: WWD

The Lingerie Chronicle
lingerieJune 26, 2026

Safiyaa's Subtle Elegance Shines in Bettina Anderson's Wedding Attire

In a recent revelation, socialite and influencer Bettina Anderson has chosen London-based luxury house Safiyaa to design her wedding dresses. The brand, founded by Daniela Karnuts, is renowned for its sophisticated and understated approach to fashion. This collaboration is a…

Source: WWD

The Lingerie Chronicle
lingerieJune 26, 2026

Lingerie and Activism: Kenneth Cole's Latest Campaign Highlights Mental Health Awareness

As the world continues to navigate the complexities of mental health, fashion brands are using their platforms to raise awareness and promote support. Kenneth Cole, a brand that has been a staple in the fashion industry since 1982, has launched its Purposeful Voices series,…

Source: WWD

The Lingerie Chronicle
lingerieJune 26, 2026

Sustainability Meets Style: Uniqlo's Innovative Collaboration with Central Saint Martins

In a bold move to redefine the boundaries of sustainable fashion, Uniqlo has teamed up with graduate designers from Central Saint Martins to create a captivating collection from returned items. This innovative collaboration not only showcases the brand's commitment to reducing…

Source: WWD

The Lingerie Chronicle
lingerieJune 26, 2026

Lingerie Retailer Hanna Andersson Embroiled in Discount Controversy, Echoing Historic Pricing Practices

The recent proposal of a class action lawsuit against Hanna Andersson, a renowned lingerie and apparel retailer, has sparked a conversation about transparency in pricing. This controversy bears resemblance to the historical practices of early 20th-century lingerie manufacturers,…

Source: WWD

The Lingerie Chronicle
lingerieJune 26, 2026

Romantic Revival: How Zoey Deutch's On-Screen Style Channels a Bygone Era

In the new Netflix romantic comedy 'Voicemails for Isabelle', actress Zoey Deutch brings to life a character with a playful and relatable sense of style, courtesy of costume designer Carla Hetland. Deutch's on-screen persona is reminiscent of the feminine, effortless chic that…

Source: WWD

The Lingerie Chronicle
lingerieJune 26, 2026

Cotton Prices Slip, Echoing 19th-Century Lingerie Industry Shifts

The recent decline in cotton benchmarks has sparked interest in the textile industry, reminiscent of the fluctuations that once influenced the lingerie sector. As we observe the current market, it is worthwhile to recall the historical context of cotton's role in shaping the…

Source: WWD

The Lingerie Chronicle
lingerieJune 26, 2026

Kenzo's Parisian Roots on Full Display in Spring 2027 Collection

As the fashion world looks to the latest designs from Kenzo, it's clear that creative director Nigo is drawing inspiration from the brand's rich history. The Spring 2027 collection, with its preppy and workwear influences, is a nod to the brand's historic ties to the iconic…

Source: WWD

The Lingerie Chronicle
lingerieJune 26, 2026

A New Chapter for Versace: CEO Departure Marks a Shift in Fashion's Ever-Evolving Narrative

As the fashion world continues to navigate the complexities of the modern era, the recent announcement of Emmanuel Gintzburger's departure from his role as CEO of Versace serves as a poignant reminder of the industry's perpetual state of flux. Gintzburger, who joined the…

Source: WWD

The Lingerie Chronicle
lingerieJune 26, 2026

Unraveling the Threads of Textile Waste: A Lingerie Perspective

A recent investigation by the EU watchdog has uncovered a staggering 4,200 tonnes of textile waste illegally shipped from Italy to Turkey, shedding light on the darker side of the fashion industry. As the world's first digital lingerie encyclopedia, The Lingerie Museum, we are…

Source: WWD

The Lingerie Chronicle
lingerieJune 26, 2026

The Evolution of Intimate Apparel: How Back-to-School Shopping Reflects Shifting Lingerie Trends

As families prepare for the upcoming school year, a recent report from PwC reveals that the average back-to-school spend for apparel and shoes is expected to reach $278. This significant investment in clothing and footwear underscores the growing importance of fashion in…

Source: WWD

The Lingerie Chronicle
lingerieJune 26, 2026

A Step Towards Safer Intimates: PFAS Levels Decline in Textiles Following Legislative Efforts

As the world of lingerie continues to evolve, recent findings from the NRDC have shed light on a significant reduction in PFAS levels in textiles, including those used in intimate apparel. This development is particularly noteworthy for brands like Lululemon, which has…

Source: WWD

The Lingerie Chronicle
lingerieJune 26, 2026

Sean Suen Redefines Elegance: A Glimpse into the Evolution of Men's Lingerie

The latest collection from Beijing-based designer Sean Suen has sent ripples through the fashion world, showcasing impeccable tailoring and a bold, seductive aesthetic. As the world's first digital lingerie encyclopedia, The Lingerie Museum notes that Suen's designs,…

Source: WWD

The Lingerie Chronicle
lingerieJune 26, 2026

The Timeless Allure of Lace: Gabriela Hearst's Resort 2027 Collection

As the fashion world sets its sights on Gabriela Hearst's Resort 2027 collection, one cannot help but be reminded of the rich history of lace in lingerie. The intricate, airy textures and meticulous craftsmanship that define Hearst's designs are a testament to the artisanal…

Source: WWD

The Lingerie Chronicle
lingerieJune 26, 2026

Chanel's Palo Alto Debut: Where Luxury Meets Legacy

The House of Chanel, a storied fashion institution, has unveiled its newest stand-alone boutique in the heart of Palo Alto, California. Designed by the acclaimed architect Peter Marino, this 5,100-square-foot haven is a masterful blend of elegance and sophistication. As visitors…

Source: WWD

The Lingerie Chronicle
lingerieJune 26, 2026

The Art of Elevating the Basics: A Lesson from Sold Out NYC

As we reflect on the evolution of lingerie and intimate apparel, it's fascinating to see how certain brands have successfully reimagined classic pieces. Sold Out NYC, a New York City-based label, has mastered the art of transforming the humble white tee into a coveted staple.…

Source: WWD

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