The Lingerie Chronicle
Industry News & Insights
The latest from the world of intimate fashion — trends, business, culture, and innovation.
From Screen to Soma: How a Sequel's Wardrobe Draws from Lingerie's Foundational History
As ‘The Devil Wears Prada 2’ prepares for its premiere, the costume department’s sourcing reveals a subtle nod to the evolution of undergarments. The KnitWell Group supplied hundreds of pieces, with its brand Soma providing the sleek foundational intimates that will anchor the…
Source: WWD
Coachella's Denim Revival Echoes Lingerie's History of Subversion and Display
Coachella 2026 has closed, leaving behind a cultural imprint where fashion often spoke louder than music. Beyond the historic headline from Karol G, the festival grounds served as a runway for a very specific revival: denim reimagined as a canvas for ornamentation and personal…
Source: WWD
Milan's Design Week Weaves a New Narrative for Lingerie's Legacy
As Milan Design Week unfolds, the dialogue between fashion and form reveals a deeper story about intimacy and structure—a conversation long central to lingerie. Bottega Veneta’s collaboration with artist Kwangho Lee, featuring light sculptures woven from leather strips, directly…
Source: WWD
From Staterooms to State Rooms: How Luxury Interiors Echo Lingerie's Design Legacy
MILAN — As the Molteni Group reports that half its 2025 revenue stems from contract work for luxury hotels and yachts, a parallel narrative emerges in design history. The group’s focus on custom wardrobes and intimate, experiential spaces for brands like Aman and The…
Source: WWD
Jacquemus's Strategic Stitch: A New Appointment Echoes Lingerie's Legacy of Specialized Craft
The appointment of Laetitia Manfredi as Jacquemus’s first chief product and merchandising officer signals more than corporate growth; it reflects a classic fashion principle where specialized leadership defines a brand's silhouette. As Jacquemus prepares for Asian expansion and…
Source: WWD
From Chopines to Tabi: The Enduring Allure of the 'Ugly' Shoe
The current fascination with so-called 'ugly shoes'—playful, provocative designs from Maison Margiela, Loewe, and others—feels distinctly modern. Yet, the desire to make a statement through unconventional footwear is a thread woven through centuries of dress. Consider the…
Source: WWD
A Celebration of New Talent Echoes Lingerie's Legacy of Mentorship
The 30th anniversary of Fashion Group International’s Rising Star Awards was a testament to fashion’s enduring cycle of inspiration and guidance. As supermodel Coco Rocha noted, every career is built on the belief of others—a principle as true for today’s winners as it was for…
Source: WWD
The Lingerie Closet's Second Life: Reuse, Not Recycling, Wears the Crown
The fashion industry's fervent pursuit of high-tech recycling often overlooks a more elegant, established solution: the global system for re-wearing clothes. As Brian London of the Secondary Materials and Recycled Textiles Association notes, the conversation is clouded by a…
Source: WWD
Stitch and Seam: Wage Unrest in India's Garment Heartland Echoes Lingerie's Labor Legacy
This week, protests over wages and living costs turned violent in Noida, a cornerstone of India's $6 billion apparel export sector. For The Lingerie Museum, this news is not merely a supply chain bulletin; it is a contemporary echo of the garment industry's long-standing…
Source: WWD
The Salon as Sanctuary: A New Hamptons Opening Echoes Lingerie's Pursuit of Intimate Luxury
Julien and Suelyn Farel are establishing a permanent outpost in Southampton this May, translating their Park Avenue salon ethos to the Hamptons. This move, prompted by client demand, reflects a timeless retail instinct: following your community to serve its private moments of…
Source: WWD
Pucci's Dawn in the Grotto: A Lingerie Historian's View on Color, Cave, and Camille Miceli
For Emilio Pucci’s Spring 2026 show, creative director Camille Miceli chose a venue steeped in antiquity: Syracuse’s Grotta dei Cordari, a cavern once quarried by Greeks. This setting, she noted, held specific resonance for the house, as founder Emilio Pucci himself derived his…
Source: WWD
A Medical Scolding Over Seamless Panties Echoes a Century of Lingerie Policing
A recent incident in a Russian prenatal clinic, where a pregnant woman named Alexandra was reprimanded for wearing seamless thong underwear, reveals how women's intimate apparel remains a site of unsolicited judgment. Her account, shared online, sparked a chorus of similar…
Source: Lenta.RU
The Met Gala's Matrilineal Thread: A Fashion Tradition with Deep Roots
As the fashion world anticipates the 2026 Met Gala, speculation turns to which mother-daughter pairs will grace the steps. This tradition, far from novel, echoes a deeper history of lineage and mentorship within style. For The Lingerie Museum, such public displays of familial…
Source: WWD
L'Oréal's Venture Arm Bets on Body Care's New Sensibility
PARIS — The beauty industry's focus is shifting downward. L'Oréal's venture fund, BOLD, has placed a strategic investment in Hanni, a U.S. brand redefining body care as a sensorial, premium experience. This move signals a broader recognition: the rituals of the body are…
Source: WWD
From Boudoir to Boulevard: The Enduring Allure of Evening Attire
The question of what to wear for an intimate evening is as timeless as lingerie itself. While today's options range from satin nightsuits to sheer babydolls, the intention—to communicate desire and craft a mood through fabric and form—connects directly to a rich sartorial…
Source: Clovia Blog
The Fabric of Dreams: A Historical Perspective on Sleepwear
The pursuit of perfect sleep often overlooks a fundamental element: what we wear to bed. While we invest in mattresses and rituals, the historical evolution of sleepwear reveals its critical role in comfort and health. For centuries, the nightrail, a simple linen garment, was…
Source: Clovia Blog
Corporate Restructuring in Beauty Echoes Lingerie's Historical Pivots
This year's industry reports are dominated by a single theme: transformation. Major beauty conglomerates, from Unilever to Estée Lauder, are enacting severe restructures—cutting thousands of roles and divesting divisions—in response to post-pandemic pressures. This wave of…
Source: WWD
Ulla Johnson's Olfactory Archive: A Fashion House Enters the Scented Sphere
Ulla Johnson, a name synonymous with artisanal, globally-inspired womenswear, has now composed a scent. After a quarter-century defining a distinct visual language in fashion, the designer introduces a fragrance collection, grounding her brand in the intimate, invisible history…
Source: WWD
The Second Skin: How K-Beauty's Ascent Mirrors Lingerie's Cultural Shifts
The staggering 218% sales surge for Medicube, or Amorepacific's double-digit international growth, signal more than a skincare boom. This K-beauty 'second wave' reflects a deeper cultural shift in how we present and care for the body—a narrative intimately familiar to lingerie…
Source: WWD
Ciao Lucia's Venice Storefront: A New Chapter in the Romance of Retail
Ciao Lucia, the Los Angeles-based label known for its romantic dresses, has opened its first temporary store on Venice's Abbot Kinney Boulevard. This move from digital and pop-up to a six-month physical residency reflects a classic retail evolution, mirroring a pattern seen in…
Source: WWD
A Theatrical Turn for Italian Style: Madison Avenue Hosts a Lingerie-Centric Stage
This May, the Italian Trade Agency’s townhouse on Madison Avenue will transform into a 'Theater of Excellence,' an immersive showcase of over 200 Italian brands. For us at The Lingerie Museum, such an event immediately calls to mind Italy’s profound, often theatrical,…
Source: WWD
From Foundation Garments to Fine Jewelry: A New Chapter in Adornment
The preview for Spinelli Kilcollin's Los Angeles flagship this week was more than a store opening; it was a statement on the evolution of personal adornment. As celebrities from Jennie to Lizzo gathered in the raw, unfinished space, the event echoed a historical shift. For…
Source: WWD
E.l.f. Beauty's Executive Shift Echoes a Classic Lingerie Strategy: Building Structure for Expansion
A significant executive promotion at E.l.f. Beauty mirrors a timeless principle in lingerie design: the right foundational support enables dramatic growth. Kory Marchisotto, the architect behind the brand's viral marketing, has been appointed President of E.l.f. Brands, a new…
Source: WWD
Denim's New Embrace: How Wellness Weaves Into the Fabric of Modern Life
AGI Denim’s latest collection, The Wellness Edit, frames a contemporary shift toward comfort and conscious consumption. This pivot from rigid silhouettes to soft, flexible fabrics mirrors a century-long dialogue in intimate apparel, where structure has gradually yielded to ease.…
Source: WWD
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