The Lingerie Chronicle
Industry News & Insights
The latest from the world of intimate fashion — trends, business, culture, and innovation.
The Fabric of Change: How Earth Month Is Rewriting Lingerie’s Future
As Earth Day 2026 fades into memory, its theme—“Our Power, Our Planet”—lingers like a well-fitted corset: supportive, demanding, and impossible to ignore. For those of us who study the history of intimate apparel, the call to action resonates with particular urgency. Lingerie,…
Source: WWD
A Corset of Creativity: LVMH Prize Finalists Lace Up for 2026
PARIS — The LVMH Prize for Young Fashion Designers has named its nine finalists for 2026, a shortlist that stretches from Nairobi to New York and nods to the global threads weaving through fashion’s future. Among them, Kenya’s Yoshita 1967 by Anil Padia marks a first for the…
Source: WWD
The Corset Returns: Marie Antoinette’s Lingerie Legacy Shapes Spring 2026
This spring, the fashion world has traded quiet luxury for the audacious silhouette of Marie Antoinette. Two decades after Sofia Coppola’s film immortalized the queen of frivolity, her spirit is back—not merely in couture, but in the intimate architecture that defined her era.…
Source: WWD

The String Bikini: A Modern Icon of Liberation, as Worn by Kenzie Ziegler
At just 21, Kenzie Ziegler has mastered the art of the sun-drenched selfie, but her latest post offers more than just seasonal warmth. On April 22, the former *Dance Moms* star shared an image lounging in a black string bikini—a design whose lineage traces directly to the…
Source: US Magazine
From a Taxi to SoHo: Monday Swimwear’s New York Flagship Marks a New Chapter in Swimwear’s Evolution
In a move that bridges the gap between resort leisure and urban sophistication, Monday Swimwear has opened its first New York flagship at 464 Broome Street in SoHo. The 2,000-square-foot space, housed in a historic cast-iron building, is the brand’s second retail location and a…
Source: WWD
Inherited Attitude: Kimora and Ming Lee Simmons Channel Generational Style for Betsey Johnson’s Spring Campaign
The lingerie of an era often whispers secrets about the women who wore it—how they moved, what they dared, and the confidence they passed down. This spring, Betsey Johnson, a name synonymous with the frothy, rebellious underthings and party dresses that defined the 1990s and…
Source: WWD

The Secret History of the Floral Maxi: From Corseted Gardens to $17 Boutique Dreams
Spring’s most enduring silhouette—the floral maxi dress—has roots deeper than a Sunday brunch Instagram post. While today’s iterations promise effortless chic for as little as $17, the fusion of flowers and floor-length hemlines owes a debt to lingerie history. In the 19th…
Source: US Magazine
A Diamond’s Borrowed Time: Sophie Bille Brahe’s High Jewelry Debut Wears Intimacy at Scale
“We don’t own them. We borrow them.” Sophie Bille Brahe’s meditation on diamonds echoes the very ethos that has quietly defined her jewelry for the past 15 years. Now, as the Danish goldsmith-trained designer unveils her first high jewelry collection, she scales her philosophy…
Source: WWD
The Mom-Approved Gift Guide: 20+ Picks That Actually Make Sense This Mother’s Day
If you’ve been staring at a search bar typing “Mother’s Day gift” for the past week, you’re not alone. Google Trends shows searches for that phrase have jumped 200 percent in the last month, with “personalized Mother’s Day gift” and “Mother’s Day gift set” climbing 110 and 100…
Source: WWD
The Return of the Sonya Wireless: A Study in Support and Sensibility
In the quiet evolution of undergarments, few innovations have proven as liberating as the wire-free bra. The Lingerie Museum notes that while early 20th-century corsetry relied on rigid boning for structure—often at the expense of comfort—the modern wireless design, pioneered in…
Source: LingerieBriefs
Threads of Sisterhood: Agua Bendita and Stoney Clover Lane Weave a Limited-Edition Ode to Feminine Craft
On April 29, two female-founded empires—Colombian swimwear house Agua Bendita and New York-based accessories label Stoney Clover Lane—will release a limited-edition capsule that spans swimwear, ready-to-wear, and signature pouches. The collection marries Agua Bendita’s lush,…
Source: WWD
Threads of Heritage: Maróm’s Paris Pop-Up Weaves Armenian Culture into a Contemporary Wardrobe
In the Marais district of Paris, a new pop-up offers more than clothing—it presents a thesis on how heritage can be worn. Maison Maróm, co-founded in 2024 by Marita Gevorkyan and Olga Medelyan, has opened its first physical showcase, but the label is merely the visible thread in…
Source: WWD
The Sole of a Showman: Michael Jackson’s Loafers and the Art of Performance Dressing
On May 2, GWS Auctions will offer a piece of pop culture history: a signed pair of Michael Jackson’s Florsheim Imperial loafers, with bidding starting at $7,500. These are no ordinary shoes. They are the foundation of an aesthetic that defined an era—black loafers, white socks,…
Source: WWD
Threads of Renewal: How a New Collective Aims to Reweave Fashion’s Future
In the world of intimate apparel, where silk and lace have long symbolized luxury and desire, a quieter revolution is taking place beneath the surface. Today, less than one percent of global fiber production comes from textile-to-textile (T2T) recycling—a startling figure for an…
Source: WWD
The Tunnel Walk Meets the Runway: How Basketball Is Rewriting Fashion’s Playbook
When a player steps off the team bus and into the tunnel, the world watches. That moment—part performance, part personal style statement—has become as influential as any couture presentation. Fashion Forward Week, the platform that upended the traditional fashion calendar by…
Source: WWD
Awards Night Threads: From Foundation Garments to Fashion Mavericks
The American Image Awards celebrated its 50th anniversary this week, honoring leaders across apparel. For a curator of lingerie history, such events are never just about the present moment; they are connective tissue to the underlayers of fashion's past. Honoree Zac Posen, now…
Source: WWD
Lululemon's New CEO: A Nike Veteran Steps Into the Activewear Arena
Lululemon Athletica has appointed Heidi O’Neill, a former Nike executive with a 25-year tenure, as its next chief executive. She will assume the role in September, succeeding Calvin McDonald. This leadership shift arrives as the activewear brand seeks renewed momentum. From a…
Source: WWD
From Corsetry to Comfort: Kaia Gerber and the Vuori Campaign Echo a Century of Lingerie Philosophy
A new campaign for activewear brand Vuori, featuring model Kaia Gerber, speaks to a modern dressing ethos. Yet its emphasis on soft fabrics, versatile pieces, and confidence rooted in comfort directly connects to a pivotal shift in lingerie history. The campaign’s highlight, the…
Source: WWD
Activewear's New Fiber Pact Echoes a Century of Lingerie Innovation
A new decade-long materials agreement between Australian activewear label LSKD and recycling firm Samsara Eco points to a future where performance wear is built from old textiles. The deal, set to begin in 2028, will introduce enzymatically recycled nylon 6,6 into LSKD's…
Source: WWD
A New Chapter for Saudi Fashion: What an $80M Fund Means for Intimate Apparel
DUBAI — Saudi Arabia has formally entered the fashion investment arena with the ZYA Fund, an $80 million private equity vehicle. This move signals a pivotal shift from creative incubation to institutional scaling, a transition familiar to the lingerie industry's own history. For…
Source: WWD
Mel B's Animal Instincts: A Modern Spin on a Classic Lingerie Aesthetic
In New York this week, musician Mel B offered a masterclass in personal style, reinterpreting the socks-and-heels trend with a leopard print edge. Her choice of footwear—violet satin platform pumps by Charlotte Olympia—connects to a broader history of lingerie-inspired fashion.…
Source: WWD
From Magazine Column to Museum Steps: How a Streetwear Reunion Echoes Lingerie's Print Legacy
A new Nike collaboration between designers Nigo and Jun Takahashi is more than a sneaker release; it’s a lesson in how subcultural media builds fashion empires. Their Air Force 1, dubbed “LO2,” directly references “Last Orgy 2,” the influential magazine column they edited in the…
Source: WWD
Pitti's New Direction: A Shift in Leadership Echoes Lingerie's Own Evolution
MILAN — A significant transition at Pitti Immagine, the influential Italian trade show organizer, mirrors the strategic pivots often seen in the intimate apparel world. After 31 years, CEO Raffaello Napoleone is passing the leadership to Ivano Cauli, a tech manager and…
Source: WWD
Icebreaker's Wool Revolution: A Return to Natural Fibers Echoes Lingerie's Past
Icebreaker, the New Zealand-based outerwear brand, now reports that 98% of its textile fibers are plastic-free. This pivot to natural materials, primarily Merino wool, is more than a sustainability report; it’s a historical echo. For centuries, before the advent of synthetic…
Source: WWD
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